New Accessible Typeface Font from Fontsmith

Last updated: March 3, 2015

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The following announcement was sent to us by Rachel Houghton.

Renowned typographical foundry Fontsmith have teamed up with Mencap, the UK's leading charity for people with learning disability, their families and supporters, to create a new corporate typeface as part of a complete rebranding exercise: "FS Me". See the accessible PDF showing examples of the new font FS Me (288 KB .pdf). To purchase the font, see https://www.fontsmith.com/fonts/.

Mencap provide services, advice and support to meet people's needs and choices throughout their lives, as well as fighting for equal rights, campaigning for greater opportunities and challenging attitudes and prejudices. They needed a bespoke font to reflect this, as well as having the opportunity to create a "benchmark" in terms of design and legibility.

Fontsmith undertook a lengthy consultative process with a diverse research group of stakeholders to help produce a unique, modern typeface for the client in line with the new brand identity created by Rare Corporate.

Different styles of serif, sans serif and handwritten fonts were examined to get a sense of what the research group preferred, both aesthetically and in readability terms. Having narrowed the choice down to a cleaner and more crisp letterform, which avoided the pitfalls of being too childlike and patronising, Fontsmith refined the design to aid legibility and maximise accessibility.

A great deal of care was taken with the positive/negative space of the letter forms and how much leading was used in text. Larger, more open letter forms were assessed as well as denser, more fitted designs, which were more modern and visually pleasing, to achieve a clean, clear design by creating something distinctly contemporary.

As further versions were assessed by the research group to pinpoint particularly problematic words and letters, small tweaks were made to achieve balance between what is more recognisable as a letterform and what is more legible to the reader.

Having sought instinctive responses to width, weight and spacing, paid attention to details such as the length of ascenders and descenders and customised each letter to make it stand out and increase recognition, Fontsmith have produced FS Me – a unique typeface which represents a first in font design for this particular client group.

FS Me is not quirky or odd looking, doesn't resemble the childlike design of fridge magnets or early learning tools and is set to challenge Arial as a new standard in legibility. This is a first by a designer in crafting and care which stands up as a typeface in its own right, as a benchmark in accessibility and is available now for people to use as an everyday tool to assist in the Mencap vision of a world where people with a learning disability are valued equally, listened to and included.

Web Accessibility: Access Keys

Last updated: March 1, 2015

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Heart Attack and Angina

Last updated: April 17, 2019

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  • American Heart Association (AHA)
  • American Red Cross
  • Angina – Chest Pain American Heart Association
  • Angina Facts National Institutes of Health (NIH) National Heart, Lung, and Blood Institute
  • Angina Resources on the Web from MEDLINEplus health information, National Institutes of Health (NIH) National Heart, Lung, and Blood Institute
  • Australian Resuscitation Council[Australia]
  • Chain of Survival A strong Chain of Survival can improve chances of survival and recovery for victims of heart attack, stroke and other emergencies.
  • Citizen CPR Foundation founded in 1987 to strengthen the Chain of Survival and improve the series of actions that increase the chance of survival for thousands of victims of sudden cardiac arrest.
  • CPR and Emergency Cardiovascular Care, American Heart Association – Remember, push to the beat of "Stayin' Alive".
  • CPR Simulator from Less Stress Instructional Services
  • European Resuscitation Council co-ordinates the activities of European organisations with a major interest in resuscitation medicine (RM) and Emergency Medical Care (EMC). [Europe]
  • How To Do CPR provides short illustrated steps for CPR on adults, children dogs, and cats [University of Washington]
  • How to Perform CPR on an Adult from eHow.com provides detailed steps for CPR on adults
  • Heart and Stroke Foundation of Canada is one of Canada’s largest and most effective health charities. Over the last 60 years we have invested more than $1.35 billion in heart and stroke research, making us the largest contributor in Canada after the federal government. In that time, the death rate from heart disease and stroke has declined by more than 75 per cent. [Canada]
  • What Is an Automated External Defibrillator (AED)? from the National Institutes for Health (NIH) National Heart, Lung, and Blood Institute
  • National Association of EMS Physicians (NAEMSP®) To improve out-of-hospital emergency medical care, NAEMSP® promotes meetings, publications and products that connect, serve and educate its members. In addition, the Association acts as a resource and advocate of EMS related decisions in cooperation with organizations throughout the country and the community at large, including agencies of the Federal Government.
  • National Heart, Lung, and Blood Institute (NHLBI) Diseases and Conditions Index (DCI) index in alphabetical order
  • National Safety Council The National Safety Council is a nonprofit organization whose mission is to save lives by preventing injuries and deaths at work, in homes and communities and on the road through leadership, research, education and advocacy.
  • First Aid, CPR and AED Certification Red Cross First Aid, CPR (cardiopulmonary resuscitation) and AED (automated external defibrillator) training and certification meets the needs of workplace responders, professional rescuers school staffs, professional responders and healthcare providers, as well as the general public. We offer both certified and non-certified training options. Select a category below to access course descriptions and materials.
  • Resuscitation Council (UK) facilitates education of both lay and healthcare professional members of the population in the most effective methods of resuscitation appropriate to their needs. [UK]